The Amazon A9 algorithm is the search engine and ranking system that determines the order of search results and product visibility on Amazon. It aims to show customers the most relevant and highest quality products.
How does the A9 algorithm work?
The A9 algorithm analyzes factors like sales history, conversion rates, reviews, search term relevance, and listing optimization to decide which products appear higher in searches.
What impacts A9 algorithm rankings?
Key ranking factors include sales velocity, best seller rank, positive reviews, Prime eligibility, sponsored ads, external traffic sources, and optimized titles, images, and backend keywords.
How can I improve my A9 ranking?
Focus on driving conversions and sales for consistent velocity, encourage customer reviews, use advertising, optimize listings with relevant keywords, and leverage tools like A+ Content.
Does the A9 algorithm change often?
Yes, Amazon frequently tweaks the A9 algorithm to provide the most relevant results. Stay updated on changes and continually optimize listings.
Can I request Amazon to re-index my products?
You cannot request re-indexing. But refreshing listings by making updates can prompt Amazon to reassess and potentially improve ranking.
What is most important for the A9 algorithm?
Offering a high-quality product that satisfies customers is essential. Amazon wants products that drive conversions and positive long-term sales velocity.
