What Is an FNSKU on Amazon?

Virginia Miller

August 27, 2024

In this article

Amazon is one of the largest e-commerce platforms in the world, offering a wide range of products for online shoppers. As an Amazon seller, it is crucial to understand the various terms and requirements related to selling on the platform. One such term that sellers often come across is the FNSKU. In this article, we will delve into the basics of FNSKU, its importance in the Amazon marketplace, and how it can benefit your business.

A Complete Guide to Understanding FNSKU for Amazon Sellers

What is FNSKU?

FNSKU stands for Fulfillment Network Stock Keeping Unit. It is a unique identifier assigned by Amazon to each product unit stored in their fulfillment centers. The FNSKU enables accurate inventory tracking, seamless order fulfillment, and prevents confusion with similar products.

Key Functions of FNSKU

The FNSKU serves several crucial functions:

Accurate inventory tracking - Each product unit has a unique FNSKU for tracking quantities.
Efficient order fulfillment - Amazon uses the FNSKU to identify and ship the correct product.
Preventing mix-ups - The unique FNSKU ensures the right item is picked and shipped.
Product listing optimization - FNSKU associates your listing with the product in Amazon's catalog.
Business insights - Analyzing FNSKU data provides insights into product demand and sales.

Difference Between FNSKU and ASIN

While the FNSKU and ASIN both identify products on Amazon, they serve different purposes:

FNSKU

Unique for each product unit
Used for inventory tracking and order fulfillment
Generated when creating a new listing or applying for FBA

ASIN

Identifies the product itself, same for all units
Used for cataloging products on Amazon
Contains product details, images, reviews

How to Get an FNSKU

Acquiring an FNSKU is straightforward:

Log into Seller Central and go to FBA Inventory
Select "Print Item Labels" for the product
Follow instructions to print FNSKU labels
Attach labels to products before sending to Amazon

Ensure your product meets Amazon's guidelines before applying for FNSKU.

The Role of FNSKU in Inventory Management

The FNSKU enables efficient inventory tracking and order fulfillment:

Monitor stock levels and sales velocity
Make data-driven decisions about inventory replenishment

Conclusion

In conclusion, the FNSKU is a critical component of selling on Amazon. It ensures accurate inventory tracking, efficient order fulfillment, and enhances customer satisfaction. Understanding how to obtain and use the FNSKU correctly is essential for every Amazon seller looking to maximize their success on the platform. By leveraging the power of the FNSKU, you can streamline your inventory management processes and provide a seamless shopping experience for your customers.

FAQs

What is an Amazon FNSKU?

FNSKU stands for Fulfillment Network Stock Keeping Unit. It is a unique identifier assigned by Amazon to each product unit stored in their fulfillment centers.

Why is FNSKU important for selling on Amazon?

The FNSKU enables accurate inventory tracking, efficient order fulfillment, prevents mix-ups of similar products, optimizes product listings, and provides valuable sales and demand insights.

How do I get FNSKU labels for my products?

You can easily generate FNSKU labels by logging into Seller Central, going to FBA Inventory, selecting "Print Item Labels", and attaching them to products before sending to Amazon.

Does every product unit have a unique FNSKU?

Yes, each product unit is assigned a unique FNSKU by Amazon for accurate inventory tracking from arrival at their fulfillment center to shipment to the customer.

Can I use the same FNSKU for multiple product listings?

No, you should not use the same FNSKU across multiple product listings, as this will create inventory tracking errors and issues with order fulfillment on Amazon.

Is FNSKU the same thing as ASIN?

No, FNSKU and ASIN are different product identifiers. FNSKU is unique per unit for fulfillment purposes while ASIN identifies the overall product itself in Amazon's catalog.

How does FNSKU help me manage FBA inventory?

FNSKU enables tracking stock levels, sales velocity, and making data-driven decisions about inventory replenishment and storage within Amazon's fulfillment network.