What is Magento, and Why Is It Important for eCommerce Now?

What is Magento (now Adobe Commerce)?

Magento, now called Adobe Commerce, is a popular open-source ecommerce platform used by over 250,000 businesses. It offers powerful features for building and managing online stores of all sizes.

Key Benefits of Using Magento

Some of the key benefits of using Magento include:

Flexible and customizable platform

Powerful content management capabilities

SEO and marketing tools for improving visibility

Scalable solution suitable for small to large businesses

Robust security features to protect customer data

Tips for Building a Magento Store

Here are some tips to follow when building out your Magento store:

Optimize site speed and performance

Simplify the checkout process for customers

Leverage product data to improve on-site search

Create a responsive design for all devices

Implement security best practices

Getting Started with Magento

With its unmatched flexibility and powerful ecommerce features, Magento is a great choice for any business looking to build an online store. To get started:

Choose between Magento Open Source or Magento Commerce

Work with a Magento developer to implement and customize

Leverage available extensions and integrations

Use SEO and marketing tools to drive traffic and sales

Need help getting your Magento store off the ground? Simpl has years of experience setting up, developing and optimizing Magento stores. Contact us to learn more.

Frequently Asked Questions

What is Magento?

Magento, now called Adobe Commerce, is a flexible, open-source ecommerce platform used by over 250,000 businesses of all sizes to build and manage online stores.

What are the benefits of using Magento?

Key benefits include powerful features, customizability, built-in marketing and SEO tools, robust security, and scalability for small to large businesses.

What tips should you follow when building a Magento store?

Tips include optimizing site speed, simplifying checkout, leveraging product data, creating responsive design, and implementing security best practices.

How do you choose between Magento Open Source and Commerce?

Open Source offers basic ecommerce features for free, while Commerce provides advanced capabilities like predictive intelligence and progressive web apps for a fee.