How To Be A Wish Merchant: Step By Step
You've probably heard of Wish before. It's an eCommerce platform with a $16 billion valuation, and they're the second largest company in China after Alibaba. What you need to know is that there are some things about this giant retailer that might surprise you.
Before you ask yourself questions about how to sell on Wish, get a quick overview of this digital and online eCommerce platform and learn how to sell on the Wish marketplace step by step.
Selling Successfully on Wish.com
What is Wish?
Wish is a popular ecommerce marketplace known for selling affordable products to value-conscious consumers. With over 500 million users globally, Wish provides a massive opportunity for merchants to sell their products.
Wish Marketplace Statistics
Here are some key facts about the Wish marketplace:
- Over 500,000 merchants sell on Wish
- 500 million+ active Wish app users worldwide
- Nearly 2.4 million orders processed daily
- Merchants can sell to 78 countries
- Wish spends $500 million annually on Facebook ads
- 200 million+ products listed across categories
- Projected to hit $2.5 billion in sales by 2020
How to Register as a Wish Seller
Becoming a merchant on Wish is straightforward:
- Visit Wish.com and click "Become a Wish Merchant"
- Enter your business name, email, and location
- Click "Create Store" and verify via email
- Provide additional store details
- Select product categories relevant to your inventory
- Enter payment information and choose payout method
- Accept Wish's terms and conditions
- Submit products for review and go live once approved
Listing Products
Effectively showcasing your products is key to making sales. Follow these best practices when creating listings:
- Write clear, benefit-focused product descriptions
- Upload high-quality images from multiple angles
- Set competitive prices based on research
- Keep inventory quantities updated
- Leverage relevant keywords and tags
Getting Paid
To receive payment for your Wish sales, you must set up your payment method in your account settings. Wish offers payout via Direct Deposit, PayPal, or Payoneer. Enable automatic payments so your earnings are transferred on a regular cadence.
Driving Sales
Here are proven tips for boosting Wish sales:
- Analyze best-selling items and identify product gaps
- Offer free shipping or discounts to incentivize larger orders
- Engage customers and quickly resolve issues
- Experiment with prices to find the optimal balance of profit and volume
Selling on Wish provides access to hundreds of millions of bargain hunters worldwide. By following these best practices, merchants can build a highly successful Wish store.
Recommended: How to Find a Niche Product: A Comprehensive Guide
FAQs
What fees does Wish charge sellers?
Wish charges a 15% fee on the total order value plus shipping fees every time you make a sale. You do not pay monthly subscription fees, listing fees, or other additional charges.
What types of products can I sell on Wish?
You can sell most products on Wish besides counterfeit goods, virtual items, services, and gift cards. Focus on impulse purchase items across categories like accessories, beauty, electronics, and more.
How can I drive more sales for my Wish store?
Use competitive pricing, high-quality photos, promotions and giveaways, and social media marketing to increase visibility and conversions. Engaging with your audience builds loyalty.
What shipping information do I need to provide?
When listing items, you must provide accurate shipping costs and estimated delivery times. This sets proper expectations for customers and allows Wish to manage orders.
Should I customize my Wish seller storefront?
Yes, customizing your logo, banners, product categories, and policies reinforces your brand identity and enhances the shopping experience.
How often do I get paid selling on Wish?
You can enable automatic payments to regularly receive earnings directly to your chosen payment method, whether that's direct deposit, PayPal, or Payoneer.
Is social media marketing worthwhile for my store?
Social platforms like Facebook and Instagram are extremely valuable for engaging your target audience, showcasing products, and driving traffic to your Wish store.
