The Easiest Way to Start Selling on TikTok

Virginia Miller
Virginia Miller
October 1, 2024
In this article

FAQs

What is TikTok?

TikTok is a social media platform focused on creating and sharing short video clips up to 60 seconds long. It features creative effects and a library of sounds that users can incorporate into fun, engaging videos.

Why should I sell products on TikTok?

Key reasons to sell on TikTok include access to its over 1 billion monthly active users, highly engaged audience, viral marketing potential, innovative advertising options, and global reach across 150+ countries.

How do I create a TikTok shop?

To create a TikTok shop, switch to a business account, choose a product niche, add products with competitive pricing, create engaging videos to showcase products, identify relevant hashtags, and leverage influencer marketing.

What tips can boost my TikTok shop sales?

Tips to boost TikTok shop sales include leveraging the latest trends, offering giveaways/discounts, cross-promoting across other social channels, launching branded hashtag challenges, and going live to engage directly with your audience.

What products sell best on TikTok?

Some of the best-selling products on TikTok include accessories, clothing, beauty/makeup, phone cases and other creative, fun products that align well with TikTok's vibe as a platform.

Should I run TikTok ads for my products?

Yes, TikTok's advertising tools like brand takeovers, in-feed video ads, and TopView ads can be highly effective for promoting TikTok shop products to targeted demographics interested in your niche.

How can I drive viral growth for my TikTok shop?

Strategies to drive viral growth include jumping on trending sounds, effects and hashtags; collaborating with influencers; encouraging user-generated content; and leveraging TikTok's sharing features like stitches and duets.