What Is The Amazon NARF Program?

Virginia Miller
Virginia Miller
September 1, 2024
In this article

As a seller, you must be looking for opportunities to create more revenue and reach for your eCommerce business. The Amazon eCommerce platform offers many programs for increasing revenue and sales. The NARF Amazon program is one such program where you can increase your sales volume with minimum extra effort. The amazon remote fulfillment program can boost your sales volume by 25 percent at maximum. The program is an excellent one for which you can sign up and increase your sales revenue with a few clicks. 

Amazon North America has a remote fulfillment program that offers you opportunities to widen your reach and revenue. You will read about the program in the following sections of this article. 

What is Amazon NARF (North America Remote Fulfillment) Program?

The Amazon North America Remote Fulfillment (NARF) program allows sellers to store their products in Amazon's warehouses outside of the US and still fulfill orders quickly for customers in the US, Canada, and Mexico.

Key Benefits of Amazon NARF

  • Reach customers in the US, Canada, and Mexico without setting up additional warehouses
  • Leverage Amazon's fast shipping for Prime members
  • Easily test new markets before fully expanding
  • Avoid upfront costs of opening fulfillment centers in new countries

How the NARF Program Works

Sellers ship their inventory to Amazon fulfillment centers globally. Amazon handles storage, picking, packing, and shipping the products to customers in North America. The program centralizes inventory in Amazon's warehouse network so sellers can expand reach without adding more warehouses.

Tips for Succeeding with Amazon NARF

  • Research product demand in target markets
  • Ensure high product quality and positive reviews
  • Have sufficient working capital to cover shipping costs
  • Closely monitor inventory levels and restock promptly

Is Amazon NARF Right for Your Business?

If you sell products suited for Amazon's logistics network and want to grow revenue, the NARF program can help. It provides an easy way to tap into additional markets without the high fixed costs of setting up fulfillment centers in new countries.

To determine if NARF is a good fit, consider factors like your product type, target customers, and business goals. With the right preparation, NARF can boost your ecommerce sales across North America.

Recommended: What Is Amazon Multi Channel Fulfillment?

FAQs

What is the Amazon NARF program?

The Amazon North America Remote Fulfillment (NARF) program enables sellers to store inventory in Amazon's fulfillment centers globally to serve customers in the US, Canada, and Mexico through faster Prime shipping.

What are the main benefits of Amazon NARF?

Key benefits include easy expansion into new North American markets, leveraging Amazon's shipping network, lower costs by avoiding setting up additional warehouses, and the ability to test new product offerings.

Who is eligible to enroll in Amazon NARF?

Sellers must have a Professional Amazon selling account, an active listing on Amazon.com, and a US bank account. Inventory must be shipped to and stored in Amazon fulfillment centers.

Does Amazon NARF require creating separate listings?

No, one unified listing can reach customers across all three markets using a single ASIN product identifier.

How are shipping costs handled with Amazon NARF?

Sellers pay Amazon's standard fulfillment fees for picking, packing, and shipping orders to customers in the US, Canada, and Mexico.

Can I check if my products are enrolled in NARF?

Yes, you can view and manage product listings enrolled in the NARF program through your Seller Central account.

How can I optimize my business for NARF success?

Focus on high quality products tailored to North American customer needs, ensure sufficient working capital, and leverage Amazon's analytics to gain market insights.